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Special Collections and University Archives, Virginia Tech
Special Collections and University Archives, University Libraries (0434)Lora Settle, Graduate Assistant
The copyright status of this collection is unknown. Copyright restrictions may apply. Contact Special Collections and University Archives for assistance in determining the use of these materials.
Reproduction or digitization of materials for personal or research use can be requested using our reproduction/digitization form: http://bit.ly/scuareproduction . Reproduction or digitization of materials for publication or exhibit use can be requested using our publication/exhibition form: http://bit.ly/scuapublication . Please contact Special Collections and University Archives (specref@vt.edu or 540-231-6308) if you need assistance with forms or to submit a completed form.
The collection is open for research.
Researchers wishing to cite this collection should include the following information: [identification of item], [box], [folder], American Egg Board Collection, Ms2009-124, Special Collections and University Archives, Virginia Tech, Blacksburg, Va.
The American Egg Board Collection was donated to Special Collections in 2004.
Initial processing, arrangement, and description of the American Egg Board Collection commenced and was completed in September 2009. Further processing to remove adhesives from materials was completed in December 2022. Items were part of an exhibit prior to donation and adhesive residue from their use in that exhibit remained. As much was removed as possible and acid-free paper has been interleaved between items to prevent them from sticking to each other.
Well known for its "The Incredible, Edible Egg" advertising campaign, the American Egg Board (AEB) was created in 1976 by an act of the United States Congress, per the organization's website ( incredibleegg.org ). That act was the Egg Research and Consumer Information Act of 1974. AEB is one of many United States commodity checkoff programs - groups that are established to provide research and information for a particular agricultural commodity without reference to specific producers or brands. Effectively, they market the product to consumers without advertising a specific brand. The programs are overseen by the United States Department of Agriculture's Agricultural Marketing Service (AMS) and include commodities such as eggs, beef, cotton, dairy, pork, Christmas trees, honey, softwood lumber, etc.
This collection contains educational pamphlets, recipe cards, and other materials created by the American Egg Board and previously used as part of an exhibit. Also included are issues of the American Egg Board bulletin "Sunny Side Up" and reprints of Reader's Digest articles about the American Egg Board.
The collection is arranged in two series:
Series I: Pamphlets and Recipe Cards, 1974-2004, includes items that were part of an exhibit prior to their donation. No information was provided regarding the order of the categories and any original order for them had been lost by the time of donation. The category names from the exhibit have been used for the files in this series and they have been arranged in alphabetical order.
Series II: Publications, 1974-2004, includes copies of American Egg Board bulletins and Reader's Digest articles about the organization.
The guide to the American Egg Board Collection by Special Collections and University Archives, Virginia Tech, is licensed under a CC0 ( https://creativecommons.org/share-your-work/public-domain/cc0/ ).